Zonal Sales Manager (B2B & Channel Sales)

Job Description – Zonal Sales Manager (B2B & Channel Sales) Position: Zonal Sales Manager Department: Sales & Marketing Location: Assigned Zone reporting to corporate office at Mohali Reporting To: National Sales Head / Business Head About Company The company is a premium office furniture brand under Geeken Design, specializing in ergonomic office chairs, sofas, modular workstations, storage solutions, conference furniture, and customized office interiors. Geeken has over 35 years of industry expertise and serves corporate, education, healthcare, hospitality, and institutional sectors across India. Job Summary We are seeking a dynamic and result-oriented Zonal Sales Manager to drive business growth, expand market presence, and strengthen channel networks across the assigned territory. The role requires a strong background in B2B sales, channel sales, dealer/distributor management, and institutional sales, with a focus on generating new business opportunities and achieving revenue targets for EVA Furniture products. The ideal candidate should possess excellent relationship-building skills and have prior experience in the furniture, office interiors, modular furniture, workspace solutions, or related industries. Key Responsibilities Sales & Business Development • Achieve monthly, quarterly, and annual sales targets for the assigned zone. • Develop and execute territory sales strategies to maximize market penetration. • Identify and acquire new business opportunities across: o Corporate Offices o Educational Institutions & Schools o Government & Semi-Government Organizations o Dealers & Distributors o Architects & Interior Designers o Co-working Spaces o Retail Outlets & Commercial Establishments o Hospitality & Healthcare Institutions • Generate enquiries, conduct product presentations, and convert leads into business. Channel Sales Management • Appoint, develop, and manage dealers, distributors, and channel partners. • Expand the dealer network within the assigned territory. • Conduct regular partner meetings and training programs. • Ensure partner engagement and drive secondary sales growth. Marketing & Brand Development • Increase brand visibility and awareness across the zone. • Conduct market surveys and competitor analysis. • Participate in exhibitions, trade shows, networking events, and industry forums. • Work closely with the marketing team on local promotional activities and lead-generation campaigns. Key Account Management • Build and maintain strong relationships with key decision-makers, procurement teams, facility managers, architects, consultants, and project stakeholders. • Negotiate commercial terms and close high-value deals. • Ensure customer satisfaction and repeat business opportunities. Reporting & MIS • Prepare weekly and monthly sales reports, forecasts, and pipeline updates. • Monitor market trends, competitor activities, and customer requirements. • Maintain CRM records and sales data accurately. Desired Candidate Profile Education • Graduate in any discipline. • MBA in Sales & Marketing preferred. Experience • Minimum 5 years of experience in B2B Sales, Channel Sales, or Institutional Sales. • Prior experience in: o Furniture Industry o Office Furniture o Modular Furniture o Interior Solutions o Workspace Solutions o Building Material Industry (preferred) Skills Required • Strong B2B sales and negotiation skills. • Dealer and distributor network management. • Excellent communication and presentation abilities. • Market development and territory management expertise. • Relationship management and customer acquisition skills. • Proficiency in CRM and MS Office tools. • Willingness to travel extensively within the assigned zone. Key Performance Indicators (KPIs) • Achievement of sales revenue targets. • New customer acquisition. • Dealer/distributor onboarding and retention. • Project conversions and order closures. • Collection and payment realization. • Market share growth within the assigned territory. • Brand visibility and lead generation. Compensation & Benefits • Salary: As per industry standards and candidate experience. • Attractive performance-based incentives. • Travel and communication reimbursement as per company policy. • Career growth opportunities within a rapidly expanding organization. Preferred Industry Background Candidates from companies dealing in office furniture, modular furniture, ergonomic seating, interior fit-outs, workplace solutions, commercial furniture, institutional furniture, and allied industries will be preferred.

Job Description – Zonal Sales Manager (B2B & Channel Sales) Position: Zonal Sales Manager Department: Sales & Marketing Location: Assigned Zone reporting to corporate office at Mohali Reporting To: National Sales Head / Business Head About Company The company is a premium office furniture brand under Geeken Design, specializing in ergonomic office chairs, sofas, modular workstations, storage solutions, conference furniture, and customized office interiors. Geeken has over 35 years of industry expertise and serves corporate, education, healthcare, hospitality, and institutional sectors across India. Job Summary We are seeking a dynamic and result-oriented Zonal Sales Manager to drive business growth, expand market presence, and strengthen channel networks across the assigned territory. The role requires a strong background in B2B sales, channel sales, dealer/distributor management, and institutional sales, with a focus on generating new business opportunities and achieving revenue targets for EVA Furniture products. The ideal candidate should possess excellent relationship-building skills and have prior experience in the furniture, office interiors, modular furniture, workspace solutions, or related industries. Key Responsibilities Sales & Business Development • Achieve monthly, quarterly, and annual sales targets for the assigned zone. • Develop and execute territory sales strategies to maximize market penetration. • Identify and acquire new business opportunities across: o Corporate Offices o Educational Institutions & Schools o Government & Semi-Government Organizations o Dealers & Distributors o Architects & Interior Designers o Co-working Spaces o Retail Outlets & Commercial Establishments o Hospitality & Healthcare Institutions • Generate enquiries, conduct product presentations, and convert leads into business. Channel Sales Management • Appoint, develop, and manage dealers, distributors, and channel partners. • Expand the dealer network within the assigned territory. • Conduct regular partner meetings and training programs. • Ensure partner engagement and drive secondary sales growth. Marketing & Brand Development • Increase brand visibility and awareness across the zone. • Conduct market surveys and competitor analysis. • Participate in exhibitions, trade shows, networking events, and industry forums. • Work closely with the marketing team on local promotional activities and lead-generation campaigns. Key Account Management • Build and maintain strong relationships with key decision-makers, procurement teams, facility managers, architects, consultants, and project stakeholders. • Negotiate commercial terms and close high-value deals. • Ensure customer satisfaction and repeat business opportunities. Reporting & MIS • Prepare weekly and monthly sales reports, forecasts, and pipeline updates. • Monitor market trends, competitor activities, and customer requirements. • Maintain CRM records and sales data accurately. Desired Candidate Profile Education • Graduate in any discipline. • MBA in Sales & Marketing preferred. Experience • Minimum 5 years of experience in B2B Sales, Channel Sales, or Institutional Sales. • Prior experience in: o Furniture Industry o Office Furniture o Modular Furniture o Interior Solutions o Workspace Solutions o Building Material Industry (preferred) Skills Required • Strong B2B sales and negotiation skills. • Dealer and distributor network management. • Excellent communication and presentation abilities. • Market development and territory management expertise. • Relationship management and customer acquisition skills. • Proficiency in CRM and MS Office tools. • Willingness to travel extensively within the assigned zone. Key Performance Indicators (KPIs) • Achievement of sales revenue targets. • New customer acquisition. • Dealer/distributor onboarding and retention. • Project conversions and order closures. • Collection and payment realization. • Market share growth within the assigned territory. • Brand visibility and lead generation. Compensation & Benefits • Salary: As per industry standards and candidate experience. • Attractive performance-based incentives. • Travel and communication reimbursement as per company policy. • Career growth opportunities within a rapidly expanding organization. Preferred Industry Background Candidates from companies dealing in office furniture, modular furniture, ergonomic seating, interior fit-outs, workplace solutions, commercial furniture, institutional furniture, and allied industries will be preferred.